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Author

Patrick Bieser

President, CEO & Founder of Northwoods

Patrick Bieser is the president, CEO and founder of Northwoods, a full-service web solutions firm and developer of Titan CMS. Northwoods has created websites and provided a wide variety of web-related services to more than 750 diverse clients nationwide. Northwoods has particular expertise with websites for manufacturers.

From this author

Blog Topics
  • Usability

12 Questions to Ask Your Next B2B Website Vendor

B2B companies tend ask the wrong questions of their potential website vendors in RFPs and in their initial meetings. To help, we’ve paired the usual, naive questions with subtler ones you really ought to ask prospective vendors early in the process.
Blog Topics
  • Social Media

12 Things Manufacturers Do Wrong on their Websites – and How to Right Them

Do you fit into the manufacturer website mistake stereotype? Find out some of the most common mistakes manufacturers are making online and how to fix them.
Blog Topics
  • Social Media

3 LinkedIn Do’s and Don’ts for Industrial Manufacturers

We sat down with Wayne Breitbarth, author of The Power Formula for LinkedIn Success, to find out 3 Do’s and 3 Don’ts of LinkedIn for manufacturers.
Blog Topics
  • Web Design

7 Web Design Trends You Won’t Regret – and a Few You Might

In most cases, more than mere designer whimsy behind the wheel of web design trends. Read on and learn seven of this year's top B2B web design trends to consider, and three you should skip.
Blog Topics
  • Social Media

A Website Content Primer for B2B Manufacturers

Make the most of your manufacturing website by making it home to these content essentials.
Blog Topics
  • B2B
  • Web Design

Building an Effective B2B Website-- It Takes a Team

Hiring a “web designer” isn’t enough. Look and feel count, but your site must actually work and be practical for your customers and employees. For that, you need a crew that brings a wide range of skills to the development and maintenance of your site.
Blog Topics
  • B2B
  • Manufacturing
  • Web Design

Designing Your Manufacturer Website: Defining Purpose

Ecommerce sites have one clear purpose: Get users to click BUY NOW. Manufacturers’ websites have nothing to do with BUY NOW, because customers must leave the site and visit a third party to make the final purchase. That begs the question, Why should customers make two stops when they can get everything done in one?
Blog Topics
  • Social Media

Make Your Social Media Matter

Manufacturers need social media. Find out what platforms will meet your needs, and which ones won't.
Blog Topics
  • SEO

SEO and Mobile-Friendly Sites

Is your website mobile-friendly? Learn about developing a mobile-friendly site and how not having one could hurt you.
Blog Topics
  • Manufacturing
  • Social Media

Social Media For Manufacturers

Before plunging in impulsively, remember: Social media is just another marketing channel. You must plan how to use it, identify your audience, and decide what you want that audience to do as a result of your social media effort.
Blog Topics
  • Social Media

Taking the Pain Out of Replacing Your Website

Replacing your CMS can be overwhelming. Find out how to ease the pain and get your CMS replacement plan started.
Blog Topics
  • B2B
  • Web Design

Website Redesign Checklist: 12 Steps Before You Start

Considering a website redesign? Stop. Review our checklist first. It'll help you save time, money, and your sanity.
Blog Topics
  • Social Media

Which Rep Finder is Right for My B2B Company?

Your website’s rep finder, store finder or dealer locator should make it easy for customers and prospects to connect with your sales network. Check out the pros and cons of four rep locator options for B2B manufacturers.
Blog Topics
  • Web Development

Writing Good Software

Need help writing good software? Our five simple tips can help you.
Blog Topics
  • Social Media

YouTube Inspiration Guide for Industrial Manufacturers

There are four types of videos that smart manufacturing marketers are focusing on. Find out who's doing what in your industry and get seven best practice tips to get started on your successful YouTube strategy.
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Northwoods Web Solutions

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Milwaukee WI 53211

414-914-9100

847-752-1095 (Chicago)

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