Articles and insights about revelant topics including digital strategy, website design, changes in online regulations, analytics and more.
Thanksgiving is a time to eat too much turkey, pig out on pumpkin pie and spend time with your loved ones. This year, some Northwoodians share what they are most thankful for.
November 19, 2018
We're surveying the Top 10 web design winners of 2018. These trends will have legs to carry them through 2019 -- and maybe beyond -- or will come into full bloom in the coming year.
November 05, 2018
Did your software vendor go out of business? We can adopt your orphaned software, fix the bugs and improve the technology. Find out how our team can help you.
October 29, 2018
Say hello to blocks and goodbye to the TinyMCE editor. WordPress is introducing a block-based system that makes building content more intuitive.
October 25, 2018
We’ve made a list and checked it twice to help your holiday B2B marketing campaign bring tidings of joy to your company’s bottom line.
October 02, 2018
We spend a great deal of time scheming to beat social media algorithms and make our content rise to the top. To get better results, we must change our thinking. It’s not about beating the system; it’s about truly understanding each system. Once you know what a given social channel’s algorithm craves, you can feed it and make it your friend by adapting your content to work with the algorithm.
September 18, 2018
Resist the temptation to misuse sub-sites in SharePoint. There are more efficient ways to structure site content without creating complicated nested information.
September 05, 2018
Considering a website redesign? Stop. Review our checklist first. It'll help you save time, money, and your sanity.
August 20, 2018
Manufacturers can use marketing automation in many different ways. A good place to start is by defining what you are hoping to accomplish through marketing automation by setting a clear goal.
If we involve users in the design process, we can be more certain of meeting user needs. In User Centered Design, data collected from testing actual target users – rather than assumptions made by the project team – drives the decision-making.
August 06, 2018