Articles and insights about revelant topics including digital strategy, website design, changes in online regulations, analytics and more.
The COVID-19 outbreak has created dramatic change for all of us. While the internet is getting more use than ever before, take this time to focus on your SEO efforts. Here are ten ways for you to get started.
April 02, 2020
Many organizations choose WordPress for ease of use, readily available plugins, and quick launch. But, those assets can turn into liabilities without thoughtful planning and ongoing technical management. Here are six key questions a business owner and manager must be able to answer about their sites.
March 31, 2020
Your website is a logical, strategic channel by which to publish urgent messaging. When implemented correctly, website alert messaging is extremely effective and reliable in providing your users with consistent messaging without being intrusive. Here are some examples.
March 26, 2020
Coronavirus disease, known as COVID-19, has affected many businesses, large and small. As a web development and digital marketing agency, here at Northwoods we are seeing how COVID-19 is changing the way people are approaching their digital marketing strategy.
March 24, 2020
The first thing many companies do in trying economic times is to immediately cut back on non-essential spending (as they should). However, more often than not, marketing gets lumped into that category. Although it might feel like the right thing to do, here are a few examples that prove otherwise.
March 23, 2020
The most recent nofollow Google update has caused concern and raised questions. The update gives Google more flexibility with how it treats links within search, but what does it mean for your rankings? Here’s what you need to know.
March 10, 2020
Whether your company is well established or just getting off the ground, good software can almost certainly improve the efficiency of some of your business processes. But before you try and build it yourself or hire a vendor, consider these five costs.
March 03, 2020
See what's new in the world of digital marketing in February 2020, and get our expert take on what all of the changes mean and how you should respond.
February 21, 2020
Read the latest installment in our digital marketing trends series, highlighting recent news, and updates we've been tracking this month and the trends and features we're keeping an eye on in January.
January 22, 2020
Today’s digital marketers must absorb tidal waves of data. But where does a marketer begin? Data visualization. Here’s how to get started with data visualization for your digital marketing.
January 08, 2020