Northwoods Workshops

Join us at our free website development and website design workshops held several times each month at Northwoods Web Solutions. We cover useful, relevant and current web topics.  Our free workshops have been attended by thousands in the Milwaukee area, businesses across Wisconsin, and throughout the Midwest.



How Businesses can Drive Conversions with Microsites

Increase leads with new SEO and branding opportunities.

Microsites, independent websites that function as offshoots of a parent site, can provide SEO, branding, and campaign benefits for organizations. But when is developing a microsite the right strategic choice? In this workshop, we’ll discuss the opportunities and challenges presented by microsites, and provide examples of microsites that are successful.

Key Takeaways

  • Whether or not your business should create a microsite
  • What steps are required to build an effective microsite
  • How a microsite could benefit your organization
  • What budget and resource considerations you should keep in mind
  • What the most effective microsites have in common

Jim Brophy

Jim Brophy

Group Director, Digital

Jim provides digital marketing integration insight and direction to all of the firm’s clients. Specialties include: B2B web strategy, project team management, e-business consulting, SEO/PPC and content strategy, conversions, responsive and optimized mobile site strategies.

Date & Location

Tuesday, July 17th

Northwoods Web Solutions 
1572 East Capitol Drive 
Shorewood, WI 53211


11:45 a.m. - Noon - Check-in and lunch selection

(Optional $5 lunch available.) 

Noon - 1:00 p.m - Session Presentation, Q&A



Who Should Attend

  • Business owners, directors and managers
  • Marketing directors and marketing teams
  • Anyone interested in learning how microsites can help
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