Northwoods Workshops

Join us at our free website development and website design workshops held several times each month at Northwoods Web Solutions. We cover useful, relevant and current web topics.  Our free workshops have been attended by thousands in the Milwaukee area, businesses across Wisconsin, and throughout the Midwest.



What to do After (Re)Launching Your Website

Measure the web metrics that matter.

Your website is live - congratulations!

Now it's time to make sure all your hard work will pay off. And the best way to do that is make sure you're measuring all the things that matter.

In this workshop, we'll discuss the steps you need to take after you launch.

Key Takeaways

  • Setting up your Google Analytics account, if you haven't already
  • Setting or updating the goals in your Google Analytics account
  • Getting synced up with Google Search Console
  • Getting set up with Google Tag Manager
  • Setting up the events you want to track
  • Making sure your redirects are in place
  • Setting up a 404 page
  • Updating your XML sitemap, and more!

Fred Pike

Fred Pike

Managing Director & CFO

Fred Pike is Google-certified in Google Analytics (GAIQ) and Google AdWords. He is also certified in Conversion Rate Optimization (CRO) through Conversion XL.  Fred is passionate about finding the best ways to drive traffic to websites, making sure visitors find what they are looking for, and making sure Google Analytics and Google Tag Manager track everything correctly. 

Helping clients use data to make their website better? Man, that is a great gig!

Date & Location

Tuesday, November 6th

Northwoods Web Solutions 
1572 East Capitol Drive 
Shorewood, WI 53211


11:45 a.m. - Noon - Check-in and free refreshments

Noon - 1:00 p.m - Session Presentation, Q&A



Who Should Attend

  • Business owners, directors, managers
  • Marketing directors and marketing teams
  • Webmasters
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