Northwoods Forest

Social Media Strategies for Non-Profits



Date & Location

Tuesday, November 5th

Northwoods Web Solutions 
1572 East Capitol Drive 
Shorewood, WI 53211

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11:45 a.m. - Noon - Check-In and Free Refreshments

Noon - 1:00 p.m. - Workshop / Q&A



Understand what non-profits need to succeed on social media

Non-profits are typically very active in the social media space, but crafting a successful strategy can be challenging. Many organizations focus solely on gathering likes and creating posts without first developing a solid strategy to base these tactics on. And unfortunately, their results suffer. Instead of focusing on numbers, learn how to develop a social media strategy that works in conjunction with your other marketing efforts by boosting website traffic, engaging with donors, and gaining leads.

Key Takeaways

  • How to build strategic roadmap for success
  • Which platforms are worth the time and effort for non-profits
  • How to plan, market, and measure results
  • Ways to integrate social into your overall marketing mix
  • The latest in social trends

Who Should Attend

  • Non-profit marketing directors, managers, and marketing teams
  • Public relations and communications directors and teams
  • Executive directors
  • Non-profit social media managers and coordinators

This program is part of Northwoods' Digital Marketing for Non-Profits Learning Series - a series of workshops and webinars offered throughout November. Learn more.

Katelyn StaabenKatelyn Staaben/Digital Marketing Strategist

Katelyn Staaben is a social media strategist and digital marketer with a background in developing strategy for B2B organizations. Certified in conversion writing through Conversion XL and Google Analytics, she supports the Northwoods digital marketing and account teams by contributing ideas to web design projects, social media, SEO, digital strategy consulting, and content management implementation.

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