Northwoods

Jenna Dehn

Digital Marketing Strategist

Jenna Dehn

Jenna Dehn is the WordPress Lead at Northwoods and manages projects all the way from sales to build. She creates responsive web designs that match the design aesthetic of the client. During each website build, Jenna makes sure to use current best practice techniques to create not only beautiful, but smart websites. Meeting with clients to understand their challenges and goals is an important part of Jenna’s role at Northwoods. She makes sure to design websites that addresses these challenges and provides clients with one-on-one training to empower users to easily maintain and manage their own websites.

How to Review Your WordPress Plugins

April 03, 2019

Plugins add features and functionality to your WordPress website. But how do you know which ones are right for you? Too many plugins and the wrong mix of plugins can slow performance and, more important, threaten security.

How to Manage Your WordPress Updates

March 07, 2019

The ironic cliché “What could possibly go wrong?” might well have originated among WordPress webmasters trying to figure out how to update WordPress sites.

Templates vs. Page Builders vs. Gutenberg

February 14, 2019

Provide WordPress users with an overview that outlines the differences between templates, page builders and Gutenberg, all of which can be used to build a WordPress website.

The Gutenberg WordPress Editor

January 17, 2019

Confused about the new WordPress Gutenberg editor? Review the pros and cons and find out how you can use it effectively on the your WordPress site.

Meet Gutenberg – The New WordPress Editor

October 25, 2018

Say hello to blocks and goodbye to the TinyMCE editor. WordPress is introducing a block-based system that makes building content more intuitive.

Marketing Automation for Manufacturers

August 20, 2018

Manufacturers can use marketing automation in many different ways. A good place to start is by defining what you are hoping to accomplish through marketing automation by setting a clear goal.

The Unsung Heroes of Content Marketing

May 31, 2018

Will writing more and more content solve all your digital marketing woes? Start replacing “more” with “better.”

Are You in Danger of Losing Your Google Analytics Data?

May 15, 2018

If you want to keep your historical data in Google Analytics, update your GA data and retention policy. This new setting within Google Analytics determines how long data stays in your Analytics account.

A Quick Look at GDPR and How it Will Impact Your Organization

March 14, 2018

GDPR is a new set of EU regulations going into effect on May 25, 2018. It provides citizens of the European Union greater protections and rights pertaining to what companies can do with their personal information. Discover what this law means for you and what you should be doing to remain compliant.

Getting Started with Facebook Ads

November 06, 2017

Not so long ago, marketers leveraged social media for brand recognition and little else. The growth and success of social media advertising has changed that; marketers now see a return on investment beyond brand awareness. Facebook is a good place to start social media advertising.

How to Drive Conversions From Your Website

August 16, 2017

Strong data-driven content brings new users to your website, and that’s a start. Once they arrive, take the following six steps to craft a great user experience and develop a coherent strategy that converts visitors into leads and leads into clients.

How to Create Really Good Emails

June 22, 2017

Email marketing is a big deal in B2B -- 95% of professionals use it. Which explains the flood of it in your inbox, which in turn explains the importance of a thoughtful, strategic approach to your own email marketing. Northwoods, as always, is here to help. Apply these 10 facts, tips and tricks for email marketing success.

Leveraging Influencers on Social Media

April 21, 2017

Influencer marketing is a little like winning celebrity endorsements, but (probably) without Beyoncé or the Kardashians. Celebrities, in your arena, are key leaders in your industry. Your target audience engages with those leaders. You reach your target audience through them, primarily by means of social media.

Using Marketing Automation in Real Life - Infographic

March 29, 2017

Most digital marketers can, at the very least, begin to answer the question, “What is marketing automation?”But for many, the benefits of marketing automation and the finer points of implementation get a little fuzzy. With so many options available, find out how you can you choose among them and leverage marketing automation to achieve concrete results for your business or organization.

Everything You Need to Create an Infographic

January 27, 2017

People love infographics. They read them avidly and share them readily. Infographics are hot. Don’t let Photoshop or Illustrator illiteracy hold you back. You can design your own infographic without them by following these steps.

The Definition of Every Marketing Term You Always Wondered About (But Were Afraid to Ask)

January 05, 2017

Digital marketing evolves at a dizzying rate. How can a marketer keep up with the latest lingo? Northwoods is here to help, with this handy cheat sheet that covers some of the newer terms you may have heard about and brushes up on classics every digital marketer should know.

Web Design Trends and User Experience - Infographic

September 01, 2016

Does a particular web design trend enhance the usability of your website? Use our infographic to guide you through current web trends.

A Case Study in Digital Marketing Storytelling: United Way

July 06, 2016

Storytelling allows your company to connect with readers emotionally, and people remember that. Thus, they are more likely to share your story on their own websites or social media accounts.

Google Analytics 101

March 29, 2016

Understanding the terminology of Google Analytics is important, but you also need to know what good data looks like. Our infographic will help you understand your website’s analytics, which will help drive your digital marketing strategy.

Manufacturing Marketers Thoughts on Content Marketing

March 25, 2016

Get insights to what is and isn’t working for manufacturing marketers in content marketing and tips to improve your marketing strategy.