The Clinical Immunology Society facilitates education, translational research and novel approaches to therapy in clinical immunology to promote excellence in the care of patients with immunologic/inflammatory disorders.
CIS was in need of a comprehensive digital strategy as they contemplated a redesign of their website. In addition, they were looking to freshen up their logo and convey a more contemporary feel for their site. Northwoods stepped in and provided the research, including persona development, that lead to the new logo and website. The new website site integrates with CIS’ membership back-end system, iMIS, and improved their web content management by allowing them to be more efficient.
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