Northwoods

Service Wire Co.

Service Wire produces the finest quality copper wire products and provides quick and reliable service to the electrical distribution markets.

Service Wire Co.

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Project Overview

With a slow website that wasn’t able to provide the detail-rich product pages that their customers needed, Service Wire came to Northwoods looking for a solution. After conducting a review of their current web strategy, Northwoods created a website with detailed product filtering at three levels, allowing for their print catalog to be recreated online. In addition, user experience was improved with a new locations page that is filtered by industry and location, a PDF generator for relevant statistics, and a Daily Copper Close that updates every 15 minutes.

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