Workshops & Webinars

23Jan

Best Practices for Creating Your Accessible Web Presence

Why Website Accessibility Matters
If your team hasn’t been thinking about web accessibility, now is the time. Sites built with accessibility in mind can improve usability for everyone and enhance user experience, thereby building brand loyalty and encouraging conversions. In this webinar, we'll walk you through these standards and the steps you can take to make your website accessible.

Location: Webinar

24Jan

Developing (The Right) Social Media Strategy

Join us and learn to create an effective social media strategy for your organization.
Join us to learn to craft a social media strategy that speaks to your specific B2C or B2B audience. You will learn how to determine the right social mix for your company.

Location: Milwaukee

29Jan

What You Need to Know about WordPress

Get the most out of your WordPress website.
WordPress is an open-source content management system that has millions of themes and plugins available for everyone to use. While WordPress continues to be a popular way to build dynamic websites, it is going through massive changes. In this workshop, we will help you make sense of the new options, including Gutenberg, and provide recommendations on how to get the most out of your WordPress website.

Location: Milwaukee

30Jan

Digital Advertising Strategies for B2B Growth in 2019

Learn how to hyper-target your buying audience.
Let's face it - gaining qualified, consistent B2B leads can be a tough obstacle to overcome. In this webinar, we'll walk through a number of digital advertising strategies that prove effective in today's modern world.

Location: Webinar

31Jan

Writing for the Web

Improve your SEO with good content.
Writing for the web begins with good content writing, but doesn’t stop there. Quality content generates traffic, engages users and drives conversions.

Location: Milwaukee

05Feb

10 Minutes to a Better Website

Are you getting the most out of your website?
Are you doing everything you can to get the most out of your website? Join us for an fast-paced session, where our expert will conduct a website analysis of attendees’ sites live.

Location: Milwaukee

07Feb

Email Marketing and Automation Best Practices

Increase the impact of your email marketing campaigns.
Start sending targeted emails that keep your brand top-of-mind while building trust and engagement with your audience through marketing automation. This course will show you where to begin with email marketing and marketing automation and how to grow your strategy over time.

Location: Milwaukee

14Feb

The Latest in Google Analytics

Join us and learn the basics of Google Analytics
This powerful website tracking tool helps measure your online marketing and website effectiveness. Google Analytics provides valuable data on website traffic, keywords, most visited pages, trends and more to assist in your marketing and communications planning.

Location: Milwaukee

20Feb

Planning Your Manufacturing Website Redesign

Ready to redesign your manufacturing website?
Is your manufacturer website out of date or not providing the results you’re looking for? In this webinar, we’ll walk through how to gather useful website data, learn the most important elements of a successful website design, learn how to develop good web content, and more.

Location: Webinar

21Feb

Successful Websites and Online Catalogs for Manufacturers

Create a site that draws in leads and attracts talent
Successful companies demand that a manufacturing company website draw in new sales leads as well as attract new talent to fill greater demand. This workshop covers the best practices Northwoods has uncovered over the past 20-years developing successful websites for manufacturers and online product catalogs.

Location: Milwaukee

26Feb

Why Your Web Metrics Suck

Learn how to clean up your analytics data.
Google Analytics, and other analytics tools, are very powerful but also require regular care and maintenance – they are definitely not set-it-and-forget-it tools. It’s a very rare GA installation that doesn’t have any mistakes in the set-up. In this workshop, we’ll look at the ten most common mistakes people make in setting up or (not) maintaining their web metrics. We’ll cover how to fix these mistakes and how to develop the mindset to reduce or recognize mistakes moving forward.

Location: Milwaukee

27Feb

What You Need to Know About WordPress

Get the most out of your WordPress website.
WordPress is an open-source content management system that has millions of themes and plugins available for everyone to use. While WordPress continues to be a popular way to build dynamic websites, it is going through massive changes. In this webinar, we will help you make sense of the new options, including Gutenberg, and provide recommendations on how to get the most out of your WordPress website.

Location: Webinar

28Feb

The New Normal in Social Media Advertising

Learn the strategy behind an effective social media advertising campaign
Whether you’re new to social media advertising or an old pro, you may be unaware of the many options available to you when creating a social media advertising campaign. In this workshop, we’ll give you the tips and tricks you need to succeed in today’s social advertising environment.

Location: Milwaukee

05Mar

Best Practices for Creating Your Accessible Web Presence

Why Website Accessibility Matters
If your team hasn’t been thinking about web accessibility, now is the time. Sites built with accessibility in mind can improve usability for everyone and enhance user experience, thereby building brand loyalty and encouraging conversions. In this workshop, we'll walk you through these standards and the steps you can take to make your website accessible.

Location: Milwaukee

07Mar

Introduction to Google Ads

Why to do it and how to do it right.
Our experts will teach you how to start a PPC campaign in Google Ads to help build awareness, drive traffic and gain insights you can use in other marketing efforts.

Location: Milwaukee

13Mar

Writing for the Web

Improve your SEO with good content.
Writing for the web begins with good content writing, but doesn’t stop there. In this workshop, we will help you create new website content, leverage existing copy, clarify your message and get your content in front of the right audience in both B2C and B2B environments.

Location: Webinar

14Mar

Google Display Ads for B2B

Build B2B brand awareness and drive traffic.
This workshop will walk you through how your B2B organization can use Google Display ads to drive awareness and traffic at a low cost.

Location: Milwaukee

19Mar

Titan CMS Overview

Learn how to use Titan CMS to easily manage your website’s content.
Titan CMS is a full featured yet flexible and intuitive content management system. We will show you how Titan CMS can help you.

Location: Milwaukee

21Mar

Planning Your Website Redesign

Ready to redesign or update your website?
Thinking about redesigning your website? Focused on choosing the right page of blue or getting your homepage image just right? While these elements are important, it's important to have the right web strategy to satisfy visitors and increase conversions. During our free workshop, we'll show you how to create a step-by-step redesign plan while sharing insights on how to how to balance time, budget and resource as part of your website redesign project.

Location: Milwaukee

09Apr

What to do After (Re)Launching Your Website

Measure the web metrics that matter.
Your website is live - congratulations! Now it's time to make sure all your hard work will pay off. And the best way to do that is make sure you're measuring all the things that matter.

Location: Milwaukee

24Apr

Social Media for Manufacturers

Understand what manufacturers need to succeed on social media.
Instead of focusing on numbers, learn how to develop a social media strategy that works in conjunction with your other marketing efforts by boosting website traffic, engaging with the right prospects, and gaining leads.

Location: Webinar

Refine Results

Location

Best Practices for Creating Your Accessible Web Presence

Developing (The Right) Social Media Strategy

What You Need to Know about WordPress

Digital Advertising Strategies for B2B Growth in 2019

Writing for the Web

10 Minutes to a Better Website

Email Marketing and Automation Best Practices

The Latest in Google Analytics

Planning Your Manufacturing Website Redesign

Successful Websites and Online Catalogs for Manufacturers

Why Your Web Metrics Suck

What You Need to Know About WordPress

The New Normal in Social Media Advertising

Best Practices for Creating Your Accessible Web Presence

Introduction to Google Ads

Writing for the Web

Google Display Ads for B2B

Titan CMS Overview

Planning Your Website Redesign

What to do After (Re)Launching Your Website

Social Media for Manufacturers

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