Northwoods Forest

Digital Marketing Fundamentals


Digital Marketing Fundamentals

Date & Location

Tuesday, March 13th

Northwoods Web Solutions 
1572 East Capitol Drive 
Shorewood, WI 53211

Register Now


8:45 a.m. - 9:00 a.m. - Check In 

9:00 a.m. - 10:00 a.m. - Workshop / Q&A



Learn how to develop an efffective digital marketing strategy.

An effective strategy integrates multiple aspects of digital marketing, such as social media, paid advertising, search engine marketing, and more, into one, cohesive plan. In this complimentary workshop, learn how to gather the data you need to kick start your organization’s digital marketing strategy.

Key Takeaways

  • The purpose of a digital marketing strategy
  • How to set realistic digital marketing and conversion goals
  • What resources are needed to develop a digital marketing strategy
  • How to integrate your digital marketing strategy into your overall business objectives
  • Why, and how, to implement key digital marketing tactics like SEO, social media, content marketing, SEM and Google Analytics

Who Should Attend

  • Website Project Sponsors
  • Webmasters
  • Marketers
  • Business Owners
Jim BrophyJim Brophy/Group Director, Digital

Jim provides digital marketing integration insight and direction to all of the firm’s clients. Specialties include: B2B web strategy, project team management, e-business consulting, SEO/PPC and content strategy, conversions, responsive and optimized mobile site strategies.