Northwoods Forest

How Businesses can Drive Conversions with Microsites


How Businesses can Drive Conversions with Microsites

Date & Location

Tuesday, July 17th

Northwoods Web Solutions 
1572 East Capitol Drive 
Shorewood, WI 53211

Register Now


11:45 a.m. - Noon - Check-in and lunch selection

(Optional $5 lunch available.) 

Noon - 1:00 p.m - Session Presentation, Q&A



Increase leads with new SEO and branding opportunities.

Microsites, independent websites that function as offshoots of a parent site, can provide SEO, branding, and campaign benefits for organizations. But when is developing a microsite the right strategic choice? In this workshop, we’ll discuss the opportunities and challenges presented by microsites, and provide examples of microsites that are successful.

Key Takeaways

  • Whether or not your business should create a microsite
  • What steps are required to build an effective microsite
  • How a microsite could benefit your organization
  • What budget and resource considerations you should keep in mind
  • What the most effective microsites have in common

Who Should Attend

  • Business owners, directors and managers
  • Marketing directors and marketing teams
  • Anyone interested in learning how microsites can help
Jim BrophyJim Brophy/Group Director, Digital

Jim provides digital marketing integration insight and direction to all of the firm’s clients. Specialties include: B2B web strategy, project team management, e-business consulting, SEO/PPC and content strategy, conversions, responsive and optimized mobile site strategies.