Learn the strategy behind an effective social media advertising campaign
Social media advertising has gone through several major changes in the past year. While improvements have been made, the social media advertising landscape has been forever changed, and marketers that are unfamiliar with the changes may have trouble creating a successful strategy.
Whether you’re new to social media advertising or an old pro, you may be unaware of the many options available to you when creating a social media advertising campaign. In this workshop, we’ll give you the tips and tricks you need to succeed in today’s social advertising environment.
- An overview of the recent social media advertising changes and how they impact your strategy
- The strategy behind an effective social media advertising campaign
- What targeting options are available on each social advertising platform
- The elements of a well-designed social ad
- How to measure success and optimize your campaign
Who Should Attend
- Business owners, directors, managers
- Marketing directors and marketing teams
- Anyone considering social media advertising